BROADCAST • COMMERCIAL • SOCIAL
Stories with
proper weight.
Glossy, streamer-standard filming, aerial cinematography and factual production from Lincolnshire — built for businesses, agencies and production companies who want scalability at pace and with purpose.
PRODUCER
DIRECTOR
COMMERCIAL
DEVELOPMENT
SELECTED WORK
Built for the screen.
Of any shape and size...
WHAT BROADACRE DOES
Small footprint.
Big production value.
Freelance Shooting PD
Available to production companies as a shooting Producer / Director for UK and international factual productions.
Aerial cinematography
Professional drone filming for commercial and broadcast use, with full clearance and authorisation experience in restricted airspaces.
Development
Strong journalistic sensibilities, with thorough understanding of emerging trends and the commissioning landscape.
Commercial
Able to provide end-to-end production for businesses, organisations and agencies: planning, interviews, actuality, directing, filming and post delivery.
STRATEGY
“What are you trying to make happen?”
If you're finding it difficult to reach the right talent; maybe you're looking to change perceptions about how you operate; or perhaps you're looking to promote new products and services - we start by identifying the correct audiences. From there we form a hypothesis about how to move them, rigorously testing until you reach a winning formula. A beautifully shot film that nobody watches, or even one that everyone watches but nobody acts on is still a beautifully shot waste of time.
From there, content becomes a self-improving cycle. We create, deploy, measure, learn, refine. Performance can't be measured in likes; comments and shares. It has to benefit your business tangiably. That's what Broadacre offers over your standard videographer. A deep understanding of how audiences behave, and ultimately, how to strategise content in order to achieve the results you actually want.
“Less content for content’s sake; more content that earns its keep."
CLIENT A
“We're not getting the right talent. We need a corporate film for our website.”
A legacy video could help, but instead of one general-purpose film, we build the production around a suite of products, designed to work cohesively as a campaign, targeted at the people the business actually needs. You might only need one day's worth of filming.
CLIENT B
“Our socials aren't getting the reception we want.”
The company already has years of good material sitting on hard drives. Before commissioning another shoot, we work out what can be repurposed, what is genuinely missing and where new production will make a difference. Is the problem the content, or is the problem in the messaging?
CLIENT C
“We've got £10,000 to spend on video, we want to increase brand awareness.”
We start with the objective; identifying target audiences and existing assets. If the right answer costs £7,500, we don't invent another £2,500 of filming. We then figure out what brand awareness success would look like, and measure our own results against this metric.
What kind of video do you want?
What problems do you want your content to solve?
ABOUT
Experienced enough
to keep it simple.
Broadacre Productions is the independent production banner of filmmaker George Richardson, a factual television Producer / Director with more than a decade of experience in demanding real-world environments.
The approach is straightforward: strong pictures, thoughtful storytelling, good contributor relationships and no unnecessary production circus. Broadacre works with local businesses, agencies and television production companies in Lincolnshire, across the UK and further afield.
SELECTED CREDITS
Broadcasters & platforms.
GET IN TOUCH
Have a story,
place or business
worth filming?
Tell me what you’re making, where you’re based and roughly what you need. I’ll come back with the most sensible way to approach it.
Send an enquiry